TY  - BOOK
AU  - Kotler,Philip
AU  - Kartajaya,Hermawan
AU  - Setiawan,Iwan
TI  - Marketing 4.0: moving from traditional to digital 
SN  - 9781119341208 (cloth)
AV  - HF 5415 K683 2017
PY  - 2017///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - Marketing
KW  - Internet marketing
ER  -